Help! I’m Getting Attached to My Data

Put your hand up if you and your smartphone/tablet are inseparable. OK, so that’s unanimous. Our connectivity has officially melded into our lifestyle – everywhere we go, our miniature mobile data hubs keep us connected while we work, play, live, and travel. Continue reading

Lesley MacDonald
Data protection is my new gig, and I’m digging it! Prior to joining EMC’s DPAD marketing team, my past life was focused on elevating the voice of brands, ranging from Unix operating systems to bagged lettuce and a motley collection of cross-industry products and services. Now inspired by EMC’s vision and thought leadership, my blogger persona is salivating at the prospect of the “next big thing,” and the opportunity to watch things unfold through EMC’s market strategy and positioning.

Unplugged, Amped Up, and Ready to Take on The Second Machine Age

image008A year ago as I prepared to attend my first EMC World as the new head of what was then EMC’s Backup Recovery Systems Division, getting folks to think outside the box about backup and archive was top of mind for me.

Fast-forward a year (and I do mean fast-forward – wow, that was a quick 365 days!) and how truly fantastic is it that I can say that we’ve done more than just check that box; we’ve really moved the needle when it comes to data protection.

Yes, we amped up our portfolio by making some key product updates throughout the year that will help ensure we can support the next waves of big data, cloud computing, social networking and mobile computing that awaits us and help you bridge between traditional and next-generation platforms. Continue reading

Guy Churchward

Guy Churchward

President, Data Protection and Availability Division
I'm an enterprise infrastructure hack. Really, if you think of my career as a building, I’ve spent it underneath in the sewer lines and the electric plumbing, making sure things work. Invariably, my businesses end up being called boring. But that’s okay. It means they’re doing exactly what they’re supposed to do, which means their customers can do what they need to do. I come to EMC by way of BEA Systems, NetApp and most recently LogLogic, and my mission is to lead EMC Data Protection and Availability Division's efforts to deliver a protection storage architecture that leaves us all in better shape for the next guy, or gig, that comes along. Oh, and make no mistake about it, I want everyone to know who’s number one in backup, and why.

Is Your Business Ready to Take on the Digital Universe?

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“Like the physical universe, the digital universe is large – by 2020 containing nearly as many digital bits as there are stars in the universe. It is doubling in size every two years, and by 2020 the digital universe – the data we create and copy annually – will reach 44 zettabytes, or 44 trillion gigabytes.”—2014 EMC Digital Universe Study

Sounds ominous but there’s no escaping it; our world is being invaded by data.

So, the question begs, is your business up to the challenges and opportunities all this data will present, however many petabytes, exabytes or zettabytes this may mean? Or will it fold under the pressure? Continue reading

Heidi Biggar

Heidi Biggar

Marketing and IT Consultant, Data Protection and Availability Division at EMC Corporation
I’m often asked how a political science major at Tufts wound up in the IT world, covering backup, storage, virtualization and cloud of all things. Truth is, it’s really a love for learning, a need to understand the “bigger picture” and a desire to share that view with others that’s steered my path over the past 20 years, from campaign manager to editor, analyst and marketer. After hours, you’ll find me hanging with family, running 10ks through Peachtree City’s 90 miles of cart paths, watching football or reading. I’m a New England transplant enjoying life in the South. In my previous life, I also blogged for ComputerWorld, Enterprise Strategy Group and Hitachi Data Systems, but The Backup Window is my baby. It's been great watching it evolve.

Does Big Data Have to Be Big?

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One of my hot button issues these days is Big Data.

By many media and vendor accounts, Big Data is simply that: big data. Large volumes of structured or unstructured data the likes of which are generally associated with companies in data-crunching industries like oil and gas, seismology, genomics and finance.

Even Wikipedia defines Big Data as “the collection of data sets so large and complex that it becomes difficult to process using on-hand database management tools or traditional data processing.” Continue reading

Heidi Biggar

Heidi Biggar

Marketing and IT Consultant, Data Protection and Availability Division at EMC Corporation
I’m often asked how a political science major at Tufts wound up in the IT world, covering backup, storage, virtualization and cloud of all things. Truth is, it’s really a love for learning, a need to understand the “bigger picture” and a desire to share that view with others that’s steered my path over the past 20 years, from campaign manager to editor, analyst and marketer. After hours, you’ll find me hanging with family, running 10ks through Peachtree City’s 90 miles of cart paths, watching football or reading. I’m a New England transplant enjoying life in the South. In my previous life, I also blogged for ComputerWorld, Enterprise Strategy Group and Hitachi Data Systems, but The Backup Window is my baby. It's been great watching it evolve.

Ninth Day of Blogmas: Because the CIO Said So

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Times they are a changing, and so are CIOs.

But for the past several years, the focus of most IT organizations across the globe has really been on one thing and one thing only: reducing IT costs. Blame it on the economy, the IT adoption curve or just (bad) habit, but we, as an industry and as consumers of IT, have prioritized short-term cost-savings often at the expense of longer-term business value, and we’ve prioritized instant gratification over strategy and innovation.

And this isn’t good.

However, a recent IDG survey highlights a very different trend taking shape globally ―one that we’ve been talking about here on The Backup Window since last year’s EMC World, or before.

Of the more than 1,500 CIOs and other IT leaders in the U.S. that IDG surveyed for the study, 49% ranked improving IT productivity as their number-one  goal for 2013, followed by better, faster, decision-making; improving service levels; protecting corporate data and increasing agility.

Do I hear cloud?

As for lowering costs – the historical front-runner – it ranked eighth in the survey. Yes, it’s still on the list, and so it should be, but it’s no longer the driving factor, or force, behind many of the decisons CIOs are making and the things IT organizations are doing.

This is huge. Why?

Well, as we’ve discussed on The Backup Window as well as on Backup Game Day I and II, companies with IT organizations that see themselves as change agents (or “brokers of value,” as IDG puts it) have a definite business advantage over companies with IT organizations that see themselves only as task-doers. They think and manage IT resources from a business viewpoint; they think smarter, not just faster.

For these CIOs and organizations, “time to” is a measure of IT efficiency (or productivity). It’s the time it takes to spin up a new business application, analyze a complex data set or expand business operations or customer base, and this has real business value. Stephen Manley explains why in this short video – part II of his three-part Accelerating Transformation series.

Check it out and then let us know what you think. How’s your CIO doing?

Themes of #the12daysofblogmas, 2013

Themes of #the12daysofblogmas, 2013

Heidi Biggar

Heidi Biggar

Marketing and IT Consultant, Data Protection and Availability Division at EMC Corporation
I’m often asked how a political science major at Tufts wound up in the IT world, covering backup, storage, virtualization and cloud of all things. Truth is, it’s really a love for learning, a need to understand the “bigger picture” and a desire to share that view with others that’s steered my path over the past 20 years, from campaign manager to editor, analyst and marketer. After hours, you’ll find me hanging with family, running 10ks through Peachtree City’s 90 miles of cart paths, watching football or reading. I’m a New England transplant enjoying life in the South. In my previous life, I also blogged for ComputerWorld, Enterprise Strategy Group and Hitachi Data Systems, but The Backup Window is my baby. It's been great watching it evolve.