Say “No” to “Rogue”: Three Steps to Transform Technology into Trusted Infrastructure

482219197For many organizations, information infrastructure has become a leading corporate concern because of the expense of managing the legacy environment, poor responsiveness to business needs, and the potential for significant risk of data loss. Other than that, they’re happy.

What happens when business teams don’t get their needs met? They go rogue and bypass IT in search of better services. Despite the disruptive shifts in technology and the way IT is consumed (i.e., consumption models), IT can not only regain the confidence of the business but also position itself as trusted advisor. It’s all about trust.

What Is Trusted IT – And How Do I Make It Happen?

Trust is the contract that binds IT to the business.

When things go wrong (failure, cyber-attack, natural disaster, or stampeding alpacas), the business looks to IT. When there are issues with application performance and availability, the business looks to IT. When information accessibility is locked into one vendor, the business looks to IT. Continue reading

Stephen Manley

Stephen Manley

CTO, Data Protection and Availability Division
Over the past 15 years at both EMC and NetApp, I have traveled the world, helping solve backup and recovery challenges - one customer at a time (clearly, I need to optimize my travel arrangements!). My professional mission is to transform data protection so that it accelerates customers’ businesses. I have a passion for helping engineers pursue technical career path(without becoming managers), telling stories about life on the road and NDMP (yes, that’s NDMP).

Destination: Born in the Cloud

Untitled“No one understands the cloud. It’s a [BLEEP] mystery.” —Jason Segel

Perhaps more than a few of us got a kick out of the trailer from one of this summer’s blockbuster movies. In this clip, the cloud is the villain.

If your family is like mine, meaning not that tech savvy, so their only exposure to the cloud is limited to what’s available on their favorite Apple device, then, yes, the cloud may seem as vaporous as its heavenly counterpart.

But if you’re a tech-savvy CEO, CIO, application or data protection administrator, or business line manager, understanding the cloud and its potential value to your business has become critical. In fact, not understanding the cloud won’t be an option moving forward, which will hold true whether you’re in the IT business (like me) or a different industry altogether. We’re all on a journey, and the cloud will play a part in everything we do.

Let me explain.

To read the full post, please go to our sister site Reflections.

Guy Churchward

Guy Churchward

President, Data Protection and Availability Division
I'm an enterprise infrastructure hack. Really, if you think of my career as a building, I’ve spent it underneath in the sewer lines and the electric plumbing, making sure things work. Invariably, my businesses end up being called boring. But that’s okay. It means they’re doing exactly what they’re supposed to do, which means their customers can do what they need to do. I come to EMC by way of BEA Systems, NetApp and most recently LogLogic, and my mission is to lead EMC Data Protection and Availability Division's efforts to deliver a protection storage architecture that leaves us all in better shape for the next guy, or gig, that comes along. Oh, and make no mistake about it, I want everyone to know who’s number one in backup, and why.

Making the Business Case for IT

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One of the biggest challenges IT organizations face is building executive mindshare, but in today’s world, it’s critical.

IT organizations have been trained to think of their value in terms of CAPEX and return on investment. While these are undoubtedly important to the bottom-line, they are not game-changers. Continue reading

Guy Churchward

Guy Churchward

President, Data Protection and Availability Division
I'm an enterprise infrastructure hack. Really, if you think of my career as a building, I’ve spent it underneath in the sewer lines and the electric plumbing, making sure things work. Invariably, my businesses end up being called boring. But that’s okay. It means they’re doing exactly what they’re supposed to do, which means their customers can do what they need to do. I come to EMC by way of BEA Systems, NetApp and most recently LogLogic, and my mission is to lead EMC Data Protection and Availability Division's efforts to deliver a protection storage architecture that leaves us all in better shape for the next guy, or gig, that comes along. Oh, and make no mistake about it, I want everyone to know who’s number one in backup, and why.

Help! I’m Getting Attached to My Data

Put your hand up if you and your smartphone/tablet are inseparable. OK, so that’s unanimous. Our connectivity has officially melded into our lifestyle – everywhere we go, our miniature mobile data hubs keep us connected while we work, play, live, and travel. Continue reading

Lesley MacDonald
Data protection is my new gig, and I’m digging it! Prior to joining EMC’s DPAD marketing team, my past life was focused on elevating the voice of brands, ranging from Unix operating systems to bagged lettuce and a motley collection of cross-industry products and services. Now inspired by EMC’s vision and thought leadership, my blogger persona is salivating at the prospect of the “next big thing,” and the opportunity to watch things unfold through EMC’s market strategy and positioning.